domingo, 3 de junio de 2012

Mexican talk show

National
It becomes the debate talk show
Mexican talk show
By: Carlos Damián May 29, 2012
It is considered a risk that the moderator is the consultant president
México. - On the whole format to determine a format more flexible for the second debate among candidates for President, the PRI intended the moderator to be Leonardo Valdes, president of the Electoral Federal Institute (IFE, in Spanish)). Fundamentally the justness of the participations, the time is looked for; that it is not a format of Talk show, where each who it speaks when he wants. The position, about the moderation of who is legally is the referee of the electoral war, the previous one it received many critics, as the rigidity of the format and the white wardrobe of the top model, with a wide opening in the chest, Julia Orellana former playmate of Playboy.

The PAN didn't reject it but the representation of the left-side parties has noticed to place in that position to the consultant president of the IFE it represents risk for the electoral institution’s referee, in the supposition that the second debate failed. The coalition that postulates Andres Manuel Lopez Obrador (AMLO) it insists that the diffusion is for national chain and that the PAN, responds that the ideal thing is to have the participation of the National Chamber of the Industry of the Radio and the Television. The second debate will be June 10, in Guadalajara, Jalisco whose axis is a more open format in that the litigants can interact two and a half hours, with base in subthemes but with more width in the exchange of ideas.

The intelligent telephones
The new ones intelligent they are that they no longer communicate only us with our relatives by means of the voice but rather we can already consent to the social nets by means of internet, apparently they are more than 200 million active users that consent to the social nets through their mobile device, called Smartphone. The users of these telephones are not limited to receive and to make calls, but rather they have among their charmed functions the possibility of staying connected to Internet, and of course to be communicated through the social nets from any point of the planet; built on mobile computer science platform, more the capacity of advanced computer and connectivity of a mobile telephone, with the possibility of installing applications for any use. However this small apparatus is a small pocket computer and it even ends up replacing to the personal computer in some special cases.

In this line of information, we cannot ignore the progress and the technology. We cannot close our accounts of Twitter and Facebook for rebelliousness and anger. We cannot give up our society and our friends, we share in common with them many interests, we share with our friends, pictures, videos, opinions, and we know people of all parts of the world, we find people with those that had lost contact, and difficultly we can make satanic this part of the technology and of the society. In this to become of the society, of the massiveness and incessant consolidation, and how in all the vital spaces, the reason, the approach and the balance, they are powerful weapons with those that we have to fight and we can defend of the adversity and of the solitude.

Coordinator of digital strategy
Alejandra Lagunes has three cellulars; she is connected to Twitter and Facebook day and night, although she doesn't talk for twitter. She is the coordinator of digital strategy and of social nets of political campaign of Enrique Peña Nieto (EPN). One of the most complicated episodes has just lived in Twitter: 850 thousand mentions the day of protests in the Iberoamericana University, but she is shown calm. She argues that it was not a crisis and it considers an advantage that the PRI is very present in Internet; now there is many followers of EPN contrary to December. For her the manifestations arisen in the nets could not be controlled and they are a sample of the power that she has that tool to be organized or to be coordinated. As well as the followers of EPN are organized in the national environment the youths of the Iberian one they made act of presence and the only thing that we can make it is to listen to them. (#yo soy 132mx).

A polemic point is the bots use (at least 20 percent of the followers of EPN in Twitter are of this type, according to experts). When approaching the topic, she answers: In December, after making an analysis, we detect 16 thousand bills (without picture, they send few twitters, they continue many but few they follow them, they are in another language or another country). The truth is not sure if they are real or not, because there is who it never places a picture, and the company doesn't clean twitter’s account. It is said against the bots; recently we saw that somebody is sowing them and we saw an impressive growth in the bills of the three candidates.

To AMLO they attack it little, maybe because he goes in third place. It is difficult to say who will win in each social Web. Our strategy is the correct one, we understand the means and we know how to use it. It is good that the youths are interested in politics, but this movement we don't believe that it is against EPN, although some want it polarizer. In this context we have ' mapping' to all the users and people in Twitter and Facebook knows for who it will vote, on all who converse of politics. We don't believe that the user that still defines his vote will make it in Twitter or for the trending topics, although every time more people are entering to the conversation. The definition will be given when people leave to vote and our strategy is to give him information. It is totally trolled when they go up coarse comments on AMLO. Before Twitter was smaller, of discussion, more democratic in the sense of to listen or to share, there was not trolled. To the memory the former candidate comes to the presidency of Colombia, Antanas Mockus was absolute leader in social Web and it lost for a lot. For that reason it is not important to be leader, but rather people will vote for you. (La Jornada, politica, p.p. 2-13, May 23, 2012)

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